Nissan resurrected its Datsun brand some three decades after putting it to sleep with one purpose: to build cheap cars for emerging market such as the entire Southeast Asia region, India, Russia, Latin America, the Middle East and Africa.
The re-born automaker's first product is the Go, a Nissan Micra-based, five-door supermini that will carry a sub-400,000 rupee (US$6,700 / €5,100) starting price when it goes on sale in India later this year.
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